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$15,000 Sponsorship Benefits
Sponsor may select THREE EVENTS to sponsor during Penn Presents'
2006/2007 Season
VALUE: $55,995
- Opportunity to host an event in the Zellerbach Theatre and/or
Annenberg Center lobby (base rental complimentary)
Value: $3,500
- A banner ad on www.pennpresents.org home page - annual hits:
450,000
Value $15,000
- Opportunity to insert fliers promoting its product in Playbills
for its sponsored events
Value: $1,800
- Reach its customer base face-to-face with on-site marketing
opportunities at the Annenberg Center such as the sampling of new or
revised products, couponing, and on-site customer research at the
sponsored events
Value: $4,500
- Sponsor’s employees will receive $5.00 off tickets to its
sponsored events
- Opportunity to host a pre- or post-performance reception in
conjunction with one of its sponsored events, held in a mutually
agreed upon space in the Annenberg Center or Irvine Auditorium
(complimentary reception space provided) - the artist performing
will be invited to attend
Value: $5,000
- A full-page ad in Playbill for its sponsored
events
Value: $1,800
- Eight complimentary tickets to each sponsored event
Value: $960
- Logo recognition next to its sponsored events in 200,000 full-season
brochures (distributed June 2005)
Value: $8,600
- Logo recognition next to its sponsored events in September 2005
and January 2006 calendars of upcoming events
Impressions: 60,000, Value: $2,400
- Logo placement with link on each of the sponsored events on
www.pennpresents.org
Annual hits: 120,000, Value: $3,600
- Curtain speech acknowledgements prior to its sponsored events
Impressions: 3,160, Value: $150
- Logo recognition in display ads promoting its sponsored events -
depending on the events being sponsored, the media buy would include:
- 6 display ads in The Philadelphia Inquirer
Impressions: 900,000, Value: $1,400
- 6 display ads in Philadelphia City Paper
Impressions: 696,000, Value: $760
- 6 display ads in Philadelphia Weekly
Impressions: 600,000, Value: $760
- 6 display ads in University City Review
Impressions: 90,000, Value: $200
- 4 display ads in Philadelphia Tribune
Impressions: 532,000, Value: $900
- 4 display ads in Westside Weekly
Impressions: 60,000, Value: $125
- Sponsorship recognition in 18 Lively Arts ads in The Philadelphia
Inquirer
Impressions: 19,800,000, Value: $900
- Logo recognition for sponsored events on posters in Lobby and
Outside Kiosks - seen by Penn Presents’ audience members, as well as
traffic both inside and outside the theatre from Sept. 2005 through May
2006
Impressions:1,450,000, Value: $1,840
- Main lobby wall space in the Annenberg Center on which to hang a
corporate banner provided by sponsor
Value: $300
- Sponsorship acknowledgement in Press Releases - Circulation: 1,500
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